Past, Present, Future: Communicating Your Value Proposition With Digital Marketing

 

Digital Marketing: A New Spin on a Familiar Trade

Even though the world of digital marketing is relatively new, the practice of marketing itself is far from it. Tracing all the way back to ancient times  (the Song Dynasty, for you history buffs out there), marketing has been a consistent, crucial, way to convey the value of your product to consumers. While the tools and practices may look a little different in modern times, there’s little doubt that the ability to reach your customers in a meaningful way promises huge returns and sustainable cash flow for businesses. Let’s take a quick look at where we’ve come from, and where the state of communicating your value proposition is today. Check it out below!

How to Kickstart Your Marketing Mix

Regardless of your experience, staying on top of the digital world can be a tough task, especially when it comes to developing a solid marketing mix for your business. Whether you’re a recent graduate, seasoned business owner, or are wading into digital marketing pool for the first time, there’s a constant influx of knowledge at your fingertips. Find out the best way to kickstart your marketing mix and sort through all of the digital resources available with our quick and easy guide below.

2017 Digital Marketing Review

2017 was a year of continuous change and new developments in the world of digital marketing. We’ve seen steady contenders continue to grow, as well as shifting focuses bringing different applications to the forefront of the industry. Whether 2017 was a year of implementing a new marketing mix or holding the course for your business, there are a few trends (many of which we explored earlier in the year as they were emerging) worth noting as we move into the new year. See how your business stacks up against these industry leading methods!

Primal Tribe Announces HubSpot Partnership!

 

Primal Tribe is excited to share our new status as a certified HubSpot Partner!

As a leading Digital Marketing Agency, we are passionate about meeting our clients’ needs, and utilizing external resources that allow us to excel in doing so. HubSpot is an industry leading software platform that combines marketing strategy, sales tools, a top notch CRM, as well as customer support elements all in one central Hub. Primal Tribe is pleased to share these resources with our clients, seamlessly integrating them into our in-house services.

Marketing Information INBOUND: Primal Tribe Attends INBOUND 2017


This past week, three members of the Primal Tribe team packed our bags and headed to Boston, Massachusetts to join 21,400 fellow marketers at INBOUND 2017. Below is some of the cutting edge information we brought home from one the world's leading Digital Marketing events!

Why a Strong Marketing Mix is Essential for Any Business

Jun 14, 2017 |

digital marketing

In the marketing world, we’re occasionally guilty of relying on industry jargon that can leave clients feeling confused and disconnected. There’s a common mindset of “it’s your job to know that, not mine”, which, if we're honest, is understandable. As marketers, it becomes our responsibility to push past these roadblocks and help our clients see what we do as a partnership, rather than a salesman pitching “fluff”. Ultimately, we rely on our passion, customer empathy and knowledge to help reshape the conversation and allow our clients to know that they are a crucial part of the process.

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