Past, Present, Future: Communicating Your Value Proposition With Digital Marketing

 

Digital Marketing: A New Spin on a Familiar Trade

Even though the world of digital marketing is relatively new, the practice of marketing itself is far from it. Tracing all the way back to ancient times  (the Song Dynasty, for you history buffs out there), marketing has been a consistent, crucial, way to convey the value of your product to consumers. While the tools and practices may look a little different in modern times, there’s little doubt that the ability to reach your customers in a meaningful way promises huge returns and sustainable cash flow for businesses. Let’s take a quick look at where we’ve come from, and where the state of communicating your value proposition is today. Check it out below!

How to Kickstart Your Marketing Mix

Regardless of your experience, staying on top of the digital world can be a tough task, especially when it comes to developing a solid marketing mix for your business. Whether you’re a recent graduate, seasoned business owner, or are wading into digital marketing pool for the first time, there’s a constant influx of knowledge at your fingertips. Find out the best way to kickstart your marketing mix and sort through all of the digital resources available with our quick and easy guide below.

2017 Digital Marketing Review

2017 was a year of continuous change and new developments in the world of digital marketing. We’ve seen steady contenders continue to grow, as well as shifting focuses bringing different applications to the forefront of the industry. Whether 2017 was a year of implementing a new marketing mix or holding the course for your business, there are a few trends (many of which we explored earlier in the year as they were emerging) worth noting as we move into the new year. See how your business stacks up against these industry leading methods!

Content Marketing 2017: Emerging Trends

May 11, 2017 |

marketing, content

The world of content marketing is an continuously growing playground. As technological advances provide more and more ways of connecting with consumers, content marketers strive to leverage the most modern methods to amplify their brand’s voice and reach. Three months into 2017, we’ve already seen some significant trends emerge. To stay on top of this year’s market, stay tuned to these industry frontrunners:

What’s Hurting Your Content Marketing Strategy?​

May 11, 2017 |

strategy, content

These days, content isn’t just king; it’s a vital way for businesses to generate leads, engage with their customer base, and boost search results. Your content marketing strategy (or lack thereof) can make or break your business. As most companies will find when refining a digital marketing strategy, content marketing has evolved into a multi-faceted process. As a full-service marketing company that helps business develop a strong digital presence, we’ve compiled a few things that may be hurting your overall strategy.

How Effective Content Can Make Visitors Love or Hate Your Website

Oct 28, 2016 |

content, writing

Along with effective design, the written copy on your website needs to be top-notch. Here is Primal Tribe's advice on the factors that will make your content satisfying or irritating to visitors to a website.

1
   

Recent Posts