Social Media Oh-No! Handling Negative Customer Feedback Online

There’s little doubt that a strong social media strategy has become one of the quickest ways to develop interest and generate viable leads for your business. Creating an open forum for conversations online can be one of the best ways to forge relationships with your customer base. At the same time, as most social media users know, it also opens the door for criticism to be voiced in a very public domain. Handling negative feedback on social media requires a delicate hand; one wrong response can turn into a PR disaster. At the same time, an excellent response turned into a memorable customer experience can make your brand an online hero. Read on to learn how your business can effectively respond to social media complaints confidently.

Social Media Listening Trends You Need to Hear

Do you have your ears attuned to social media? Are you using social listening to the best advantage of your business? Find out the newest trends in social media monitoring.

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